Developments round AI continued to speed up quickly on Tuesday, as information emerged of an Edith Piaf biopic that would be the first crafted in animation by way of AI. The undertaking, from Warner Music Leisure and the manufacturing firm Significantly Pleased, is sanctioned by the enduring French musical artist’s property, which shall be a associate in its creation.
A proof of idea for the biopic has already been created, although Warner Music Leisure is in search of a studio associate to assist take the function ahead.
Charting Piaf’s rise to change into a logo of feminine empowerment and one in every of France’s most beloved artists of all time, Edith is made attainable courtesy of groundbreaking AI know-how that shall be used to recreate Piaf’s voice and picture. In prep for the undertaking, Warner Music skilled AI on a whole bunch of voice clips and pictures of Piaf, a few of that are over 80 years outdated. Pic is scripted by Julie Veille and Gilles Marliac, from an unique concept by Veille. The pair has overseen improvement of the undertaking and the AI know-how behind it alongside Warner Music Leisure’s President, Charlie Cohen.
A 90-minute movie, going down between Paris and New York from the Twenties to Sixties, Edith will see narrator “Piaf” uncover elements of her life that had been beforehand unknown — showcasing her indomitable spirit, private achievements, and unbelievable performances. Recordings of her unique songs, like “La Vie en rose” and “Non, je ne regrette rien” shall be used, with archival footage of Piaf from TV performances and interviews, stage reveals, and her private library to assist deliver authenticity to the visible storytelling.
In an announcement accompanying the announcement of Edith, Warner Music France CEO Alain Veille famous that “Edith is one of France’s greatest ever artists and she is still a source of so much pride to the French people. It is such a delicate balancing act when combining new technology with heritage artists, and it was imperative to us that we worked closely with Edith’s estate and handled this project with the utmost respect. Her story is one that deserves to be told, and through this film we’ll be able to connect with a whole new audience and inspire a new generation of fans.”
Veille remarked that “it has been the greatest privilege to work alongside Edith’s Estate to help bring her story into the 21st century.” In bringing the movie to life, she mentioned, the group has saved asking, “‘If Edith were still with us, what messages would she want to convey to the younger generations?’” Continued the filmmaker, “Her story is one of incredible resilience, of overcoming struggles, and defying social norms to achieve greatness – and one that is as relevant now as it was then. Our goal is to utilize the latest advancements in animation and technology to bring the timeless story to audiences of all ages.”
Catherine Glavas and Christie Laume, Executors of Piaf’s Property, added that “it’s been a special and touching experience to be able to hear Edith’s voice once again – the technology has made it feel like we were back in the room with her. The animation is beautiful and through this film we’ll be able to show the real side of Edith – her joyful personality, her humour, and her unwavering spirit.”
Famously portrayed by Marion Cotillard, who gained her first Oscar as her flip because the singer in 2007’s La Vie en Rose, Cotillard’s tune of the identical title is taken into account one of many biggest odes to like of all time. In any other case identified for tunes like “Hymne à l’amour,” “Milord,” La Foule,” L’Accordéoniste” and “Padam, padam…”, she rose to worldwide stardom on the heels of a tough upbringing in poverty, and continues to resonate as a cultural icon, lengthy after her 1963 passing in France, aged 47.
